About Us

For fine living brands that need to engage and activate consumers who live, work or play in Texas, Say My Name provides public relations and digital marketing services proven to increase awareness, elevate interest and build anticipation.

We are your strategic communications partner and advocate, engaging and activating consumers to build passion for your brand.

What sets us apart?

We’re ambitious.

Your story deserves to be heard, and we think big. With direct access to decision makers, we go to the top and get answers quickly.

We’re holistic.

We leverage all facets of your brand to increase awareness, elevate interest and build anticipation.

We’re relentless.

We leave no stone unturned in our pursuit of impactful coverage, and we never give up.

We’re creative.

No news? We make news by bringing partnerships and collaborations to the table.

We’re focused on you.

As a boutique agency, each client receives executive attention.

Our Leadership

Samantha Foster is a communications professional who has been raising the profile of local, national and global brands for over 25 years. Her clients have included best-in-class and aspiring best-in-class food & beverage, hospitality, fashion, beauty, home goods, arts & culture, and media brands. A creative thinker and strategist, she has worked with clients to develop and execute integrated marketing campaigns that deliver consistent branding, memorable messaging, and conscientious positioning across earned and paid media platforms.

Samantha began her career at Magrino, a prestigious New York City communications firm, where she was ultimately named Executive Vice President overseeing all Consumer Goods clients. During her tenure, Samantha worked with brands including: Baccarat fine crystal; Christie’s luxury auctions and private sales; Laura Mercier cosmetics & skincare; the original influencer, Martha Stewart, and her company Martha Stewart Living Omnimedia; American department stores Macy’s and Dillard’s; Moet Hennessy Wine Estates; iconic lifestyle brand Ralph Lauren; pioneering hospitality brand Sandals Resorts; exhibits for the Smithsonian Institution; William Grant & Sons premium distiller and distributor; among many others.

Samantha moved to Austin after the birth of her son and joined Cultivate PR to work on the agency’s design clients. In 2020 she joined Austin PR pro Samantha Davidson to launch Say My Name PR, a boutique lifestyle public relations and marketing firm she now owns and operates.

Meet the Team